Hip Hop Hoodios
Carne Masada: Quite Possibly the Best of Hip Hop (Jazzhead, 2009)
The name of this collective, Hip Hop Hoodios, is a play with words. In Spanish, the word for Jews is Judios (pronounced hoo-dee-ohs). The adventurous Hip Hop Hoodios incorporate Latin American (reggaeton and cumbia), Jewish (Klezmer and Sephardic) and African American urban (hip hop) music forms, while using good humor and demonstrating social concerns, rapping in Spanish, English, Hebrew and Ladino.
The group’s latest release, Carne Masada (another word play) features guest musicians from well known Latin & Jewish artists such as Ozomatli, The Klezmatics, The Pinker Tones, Delinquent Habits, Los Mocosos, and Los Abandoned.
The Hip Hop Hoodios are attracting a lot of attention by offering to provide a refund to those who buys the album on iTunes in the first two weeks and dislikes it. “We like to think of ourselves as the reverse Bernie Madoffs of the Latin music community,” says Hoodíos frontman Josh Norek, also known as Josúe Noriega. “How many times have you been ripped off and bought an album that sucked? There are tens of thousands of album releases each year, so we decided to cut through the clutter and do what no other artist seems to have the courage to do – refund people who don’t like the music.”
Carne Masada is a bold fusion of provocative new urban music from the New York City melting pot.
Buy the CD:
- In North America: Carne Masada: Quite Possibly the Best of Hip Hop. Other recordings available: Agua Pa’ la Gente
Author: Angel Romero
Angel Romero y Ruiz has been writing about world music music for many years. He founded the websites worldmusiccentral.org and musicasdelmundo.com. Angel produced several TV specials for Metropolis (TVE) and co-produced “Musica NA”, a music show for Televisión Española (TVE) in Spain that featured an eclectic mix of world music, fusion, electronica, new age and contemporary classical music. Angel also produced and remastered world music albums, compilations and boxed sets for Alula Records, Ellipsis Arts, Music of the World.