World Music Panels at Presenters Conference in New York City

The annual Arts Presenters (APAP)
conference has created a space for world music presence during their annual
conference. There will be a series of Pre-Conference World Music Sessions on
Friday January 7th, 2005, at The Hilton New York & Towers in New York City.

Schedule:12noon – 5:30

12:00-12:30 Dutch/Belgium music introductions

12:30-1:00pm
Recommendations and highlights of touring artists for the upcoming seasons.
Showcase shoutouts. Open mic.

1:15-2:45pm
The Ecology of World Music: Diverse Perspectives on World Music in North
America

An interactive working session with a panel that consists of agents, labels,
artists, and presenters. What do we need to do to remain vibrant economically
and culturally and continue to expand our audience base? How do we adjust our
work within the current political climate? Moderated. Lots of special guests!

3:00-4:30 p.m.
Ticket Sales and the Commitment to Dance Across Genres
(a discussion between the World Music session and the Dance Working Group
session)

While the field’s understanding of civic engagement and the catalytic local and
global roles of a presenter has evolved significantly beyond the “buts in seats”
approach of the past, presenters unfortunately still find themselves shying away
from dance because of poor ticket sales or a perceived lack of audience appeal.
Different genres of dance approach selling tickets to dance in different ways.
What can be learned from a cross-genre dialogue about selling tickets within the
art form of dance? As multi-disciplinary presenters have begun to play an
increasingly important role in the dance touring and presenting field, are there
marketing strategies that can benefit dance or do multi-disciplinary presenters
need increased confidence with dance before they can help stimulate increased
ticket sales? For this session, participants in the Dance Working Group sessions
and the World Music sessions will join together to consider how our collective
expertise can help stimulate ticket sales and dance touring and presenting.

4:35-5:30
New Trends – New Markets – New Audiences: The World Music Scene Today
New collaborations and world music crossover ideas are flourishing in the
classical and jazz world creating new audiences. But, are these trends here to
stay, or are they marketing ploys? How and when do you know it’s time to try
something new? What challenges do these crossover projects create for labels,
presenters, the media and others? A panel will discuss their experiences from a
variety of viewpoints. This panel is a pre-cursor to the Monday January 10,
3-5:15pm “It’s All World Music.”

Author: Angel Romero

Angel Romero y Ruiz has dedicated his life to musical exploration. His efforts included the creation of two online portals, worldmusiccentral.org and musicasdelmundo.com. In addition, Angel is the co-founder of the Transglobal World Music Chart, a panel of world music DJs and writers that celebrates global sounds. Furthermore, he delved into the record business, producing world music studio albums and compilations. His works have appeared on Alula Records, Ellipsis Arts, Indígena Records and Music of the World.

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