(Prensa Latina) Havana, Cuba – Bis Music, born six years ago, and producer of Grammy Winner La Rumba Soy Yo, is a commercial success that stems directly from Cuba’s cultural roots. No matters what is said about how the Grammy awards are “plotted”, it is an award similar to the Oscars. When it is not reached, it is despised, but if it is received, it is front-page news.
According to General Manager Belkis Vilalagut, the young Cuban recording company has a small professional team, mainly conformed by women. She said the company currently has 330 masters after buying the Caribe Production catalogue six months ago. This has increased its music stock, allowing Cuba to recover the cultural patrimony of a very important decade for Cuban music.
It has three collections: Meneo, Sesamo and Tributo. Now, we are taking on everything related to the former Caribe Productions as an additional production. The countries where the label is most accepted are the United States, Spain and Mexico. The United States with the anthology music, the Tributo Collection, and the new productions, are always interested in a first edition and the sales are not bad.
According to the manager, they are releasing a disc-catalogue for Cubadisco (Cuban Music Festival, in May), to promote Cuban businesses or others operating in the country. Promotion has been always present in magazines and newspapers and now it will be in CD-form and I think it will be welcomed, Vilalagut concluded.
Author: Angel Romero
Angel Romero y Ruiz has been writing about world music music for many years. He founded the websites worldmusiccentral.org and musicasdelmundo.com. Angel produced several TV specials for Metropolis (TVE) and co-produced “Musica NA”, a music show for Televisión Española (TVE) in Spain that featured an eclectic mix of world music, fusion, electronica, new age and contemporary classical music. Angel also produced and remastered world music albums, compilations and boxed sets for Alula Records, Ellipsis Arts, Music of the World.