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WOMEX 2009 Announces Conference Themes

womex-300The WOMEX 2009 Conference has taken a new and dynamic twist addressing exciting, informative and provocative topics. For the first time there will be 3 themed days:

Digital Myths, Markets and Mayhem / Thursday, 29 October
The Economy of Music / Friday, 30 October
Advocating for Change / Saturday, 31 October

Digital Myths, Markets and Mayhem on Thursday covers such topics as the can’t-miss session called "A Sting in the Long Tail", how to convert the Internet’s dazzling promotional possibilities into actual income, amazing new software that actually purports to make what one would have thought to be subjective judgments about music, and about how the Internet can be better used to support cultural diversity:

Keynote
A Sting in the Long Tail
Eric Garland, BigChampagne (USA) and Will Page, PRS for Music (UK)

Master Class
How to Market Music from Developing Countries Online
Martin Labbé, UN/WTO (France) and Carole Croella, WIPO (Greece/France)

Where is the Money?
How to convert the Internet’s promo value into revenue
Moderator Peter Jenner, IMMF/MMF UK/FAC (UK) with Bendik Hofseth, CIAM/Norcode (Norway); Nicholas Motsatse, SAMRO/CISAC (South Africa); Pia Raug, Koda/ECA (Denmark); Ed Averdieck, Real World (UK); Eric Garland, BigChampagne (USA) and Will Page, PRS for Music (UK)

GlobalMusic2one
New generation of hybrid music analysis and search engines
Holger Grossmann, Fraunhofer Institute (Germany) and Bettina Schasse de Araujo, Piranha Musik & IT (Germany)

More at: www.womex.com

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