Lucas Cuban Music Video Awards: Diversify and Grow

Orishas
Orishas

(Prensa Latina)Havana, Cuba – The Lucas Awards (Cuban Music Video) have become a boost for original, creative ideas. The Award ceremony held at the National Theater
led the organizers to confirm something that makes us all happy: diversity has enriched the Cuban music video.

From the first 27 works produced in 1997, the Cuban video has grown to close the 2004 contest with 140 productions. Actor Jorge Perugorria (Strawberry and Chocolate) handed the award to Best Video of the Year Julio Cesar Leal and Ismar Rodriguez for “Ay, Hay Amor,” by Cuban ‘timba’ band Charanga Habanera.

They also got the Best Direction, Best Popular Dance Song, Best band and Most Popular Song Award.Alfredo Ureta won for Best New Artist, with “Para No Sentir la Sed,” by the
duet Karma.

Polito Ibanez´s “Como a Mujeres,” by Santana, got the Best Rock Video award, while Pop category was majored by Wena Onda´s “Ay, Juana”, by Rudy Mora and Orlando Cruzata, the latter founder of the television show sparking the idea off and main organizer of the ceremony.

In a segment surprisingly presented by Grammy Award winners Orishas,
X Alfonso went home with Best Male Artist and Best Rap Video for “Habana 8 pm.”
Filmmaker Lisset Vila was granted a special award, while the Best Female Artist award went to Rochy´s “Sabor Salao”, by Leonardo Perez.

Author: Angel Romero

Angel Romero y Ruiz has been writing about world music and progressive music for many years. He founded the websites worldmusiccentral.org and musicasdelmundo.com. Angel co-produced “Musica NA”, a music show for Televisión Española (TVE) in Spain that featured an eclectic mix of world music, fusion, electronica, new age and contemporary classical music. Angel also produced and remastered world music and electronic music albums, compilations and boxed sets for Alula Records, Ellipsis Arts, Music of the World, Lektronic Soundscapes, and Mindchild Records. He was also the executive producer of the first Latino feature film made in North Carolina titled “Los sueños de Angélica.”.

Share